About The Role:

This role focuses on data-driven digital marketing strategy and campaign performance optimization . The selected candidate will be responsible for building end-to-end digital roadmaps across Social Media, Search, and Programmatic advertising channels , setting up analytics tracking, and delivering detailed performance reports. The role requires someone who can translate complex campaign data into actionable insights and continuously optimize campaigns to ensure maximum ROI and efficient budget utilization. Strong expertise in GA4, Meta Business Suite, and LinkedIn Campaign Manager is required.

Job Requirements:

• Experience in digital marketing strategy and campaign management
• Understanding of data-driven marketing and performance optimization
• Managing campaigns across Social Media, Search, and Programmatic advertising channels
• Excellent communication and presentation skills to explain performance insights to stakeholders